Loveland Technologies:

Putting the world online one parcel at a time

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LOVELAND Technologies is based in Detroit, Michigan with teammates in the Bay Area, New York City, and Cleveland. We are dedicated to putting America online parcel by parcel, and work with governments, developers, neighborhood groups, and passionate individuals to gather and present property information in clear, actionable ways.

Loveland has continuously evolved since its founding in 2009. In 2019 Loveland merged its and sites into one simple site for property data, parcel maps, and field surveys.

We also encourage other mapmakers and app developers to license our nationwide parcel data to improve their own products and analyses. Our goal is to be the go-to resource for all things land parcel data.

In Detroit our community missions include arming people with information to battle a plague of tax foreclosures and running an ongoing survey of property conditions to help fight blight.

LOVELAND in the News

Press Release: Loveland Technologies releases for nationwide land parcel data

Loveland Technologies

The way our America is subdivided, owned, taxed, and used is of critical importance to the health and development of our communities, yet this underlying land grid has largely remained inaccessible. Enter Loveland Technologies — a property mapping and data company headquartered in Detroit, Michigan — has spent years gathering and organizing a nationwide dataset of 140 million land parcel shapes and records that cover 95% of US residents. Now this information is available for public use alongside affordable tools to work with and add to it.
January 29, 2019

Remaining blighted homes in Pontiac expected to be razed by December 2019

Crain’s Detroit Business

Of Pontiac's 916 blighted homes, only 99 remain, Bill Pulte says Removal effort started in 2014 A survey of Pontiac's 25,000 parcels using technology from Detroit-based Loveland Technologies LLC was completed in 2014.
November 02, 2018

Change the way of thinking about land


A social experiment that collectively purchases land seized by Detroit has transformed into a mapping enterprise and is growing as a social enterprise. I visited Loveland Technologies with a potential to change my mindset on land.
October 29, 2018

TREC: Neighborhoods Want A Say In How Development Happens


The 12-month process will begin with intensive data collection by Loveland Technologies, which will call upon local volunteers and paid community help to assist. Loveland is a technology mapping company that will capture detailed data on the three neighborhoods. It will end with a final plan for development that preserves the distinctive history and culture of each neighborhood, two of which have been identified as opportunity zones (West Dallas and The Bottom), eligible for federal tax incentives to drive private investment.
October 24, 2018

Q&A with LOVELAND Technologies' Jerry Paffendorf

LISC: How do you go about partnering with local community leaders in other cities? Jerry: Generally, there are two ways to work with our team and use our software. One easy way is to subscribe, either as an individual, team, or organization, to use our tools. Prices vary depending on the level of engagement, including an unlimited package that lets you create as many accounts as you want inside of your city or county. It’s like Oprah but with LOVELAND accounts instead of cars. You get a map! You get a map! You get a map!
October 04, 2018

Detroit battles tax penalties that create city of renters

The Christian Science Monitor

“The situation has improved, but not in the ways it’s being communicated entirely,” says Jerry Paffendorf, co-founder of Detroit-based Loveland Technologies, which sells professional mapping services to municipalities. Mr. Paffendorf has studied the foreclosure crisis issue closely for years. “Wayne County has codified into its budget needing all this delinquent tax money,” points out Paffendorf. “It creates this horrible catch-22. If you need that money, how in any sense is it right and fair to collect it by pushing people out of their homes?”
August 31, 2018

Hunger by the numbers: Forgotten Harvest takes a new data-driven approach

Crain’s Detroit Business

Forgotten Harvest worked with Data Driven Detroit to identify the flow of food going out to the community from all sources so it could see under-served areas. And Loveland Technologies adapted its system for updating vacant property information to help Forgotten Harvest identify where people seeking food come from to help the nonprofit understand where it needs to start concentrating volumes of food.
August 19, 2018

Detroit real estate game creates chaos in neighborhoods

Detroit Free Press

As of July, there were 3,959 structures and lots on the county's foreclosure list — a list that if nothing changes over this month, will be indicative of what is up for grabs in the 2018 Wayne County Tax Auction, which starts next month. The county did not provide occupancy stats in its list, but Loveland Technologies did an analysis and found 1,866 unoccupied structures, 1,405 occupied structures, 419 vacant lots and 269 unknowns.
August 17, 2018

The Team

Jerry Paffendorf

Jerry Paffendorf, CEO & Co-Founder

Jerry is an American mutt from the forested farmlands of New Jersey who's lived around the country in Portland, Houston, Los Angeles, New York, San Francisco, and Detroit, where he moved in 2009 and started building what's evolved into LOVELAND Technologies. Jerry dropped out of high school, got turned on by Ray Kurzweil's "The Age of Spiritual Machines" while in art school, and earned a Master of Science in Studies of the Future from the University of Houston-Clear Lake.

Working at the Acceleration Studies Foundation for two years, Jerry gained a deep view on how each generation of technology builds the next with increasing speed. Jerry gravitated towards the virtual worlds industry where he pioneered many projects and experiments within the Second Life user-created 3D world, and researched convergences between maps, virtual reality, and social networks.

Jerry earned a purple heart in Silicon Valley after co-founding a venture capital-funded company you've never heard of, an experience which made him even more passionate about putting the world online outside of what's currently trendy in the Bay Area.

Detroit has become an endless education and influence for thinking about how information systems can help improve the function of cities, the agency of residents, and the use of physical space. He likes reading books and watching documentaries about all kinds of things, road tripping, running around in circles, and growing LOVELAND into something more and more meaningful all the time.  ·  @wello

Mary Carter

Mary Carter, COO & Co-Founder

Mary grew up in southeast Michigan, co-founded LOVELAND and has been running operations while wearing 1,000 hats since 2009. Her experience in library science and fine art are both vital to the functioning of this company, as its roots include balancing a mixture of unrestrained creativity while keeping many small things organized.

As LOVELAND grows, Mary plays good cop in making sure everyone on the team is happy and has what they need, and bad cop in making sure that growth happens responsibly and no one gets carried away.

Mary is very active in her neighborhood as the President of the Detroit Dog park in Corktown, a member of the Corktown Business Association, and a board member of the Imagination Station of Roosevelt Park.  ·  @marylorene

Larry Sheradon

Larry Sheradon, CTO & Co-Founder

Larry began a life of programming and vector graphics as a wee lad, wielding a C compiler and AutoCAD before he was out of elementary school and building web pages as soon there was such a thing. He went on to study algorithms and computer science at the University of Chicago and enjoyed an internship at Argonne National Lab, prototyping visualizations for supercomputers and experimental projector tech.

After moving to San Francisco in 2005 he worked at a boutique geospatial & virtual reality studio, writing 3D rendering engines, spatial databases, and web and mobile apps and honing his skills with GIS tools. In 2008 he took a sabbatical to pursue a fascination with generative art & design, landing a number of gallery showings and performances in SF. This is when he met Jerry and started LOVELAND as a side project. Until going full-time with LOVELAND he engineered at a social networking company, absorbing the arcane lore of web scalability for millions of daily users. Since then, he's been building LOVELAND's web architecture and map interfaces including WDWOT, Site Control and Motor City Mapping.  ·  @quidquid

Matt Hampel

Matt Hampel, Senior Software Architect

Matt Hampel has worked with nonprofits, newspapers, universities, and other organizations to build tools for the public good. A native of Ann Arbor, he is now based in Brooklyn.

At Loveland, Matt helps build our web and mobile apps and works with our parcel team to improve our nationwide dataset. Before joining Loveland, Matt co-founded the startup LocalData, was a Code for America fellow in Detroit, and worked as a technology project manager at the University of Michigan.  ·  @matth

Tiffany Vantino

Tiffany Vantino, Community Engagement Coordinator

Tiffany spent several years working in the non-profit world before joining the LOVELAND team. She strongly believes that knowledge is power and wants to connect people with data and tools that will help them make more informed decisions regarding property. She has a MSW in Community Development from Wayne State University and a BA in Anthropology & Psychology from the University of Michigan.

Pasta "Jacob" Batman

Pasta "Jacob" Batman, CCO*

Born in an Ohio kill shelter, Pasta has come a long way. He has a strong background in agility, obedience, and sharing your lunch with you. Pasta believes that the creation of a national parcel layer will contribute to conservationist efforts and lead to more places for him to play and explore.

* Chief Canine Officer

The Parcel Team

The Parcel Team,

Loveland employs a team of dedicated parcel prospectors who work to find and organize data around the country. They are working for you deep in the country's parcel mines, but don't worry, they wear the proper equipment to avoid parcel lung.

The Loveland Army

The Loveland Army,

Loveland works with an amazing team of advisors and alumni who have contributed to our work over the years who continue to work on projects with us. From programmers to government to policy professionals to community activists, you could say there is a Wu-Tang element to our team, and indeed some have.


  • 407 E Fort St, Suite 100
  • Detroit, MI 48226
  • 313-649-LAND
The Land Grid is built by Loveland Technologies
407 E Fort St, Suite 100
Detroit, MI 48226
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